Canada Ratings Update

Here’s an update on NHL ratings from Canada. These BBM ratings are sourced from The Remote Control Blog and BBM Canada.

SATURDAY DECEMBER 10, 2011

CBC 1 PM Montreal @ New Jersey 573,000
RDS 1 PM Montreal @ New Jersey 727,000
CBC 7 PM Regional (Van/Ott,Wpg/Det) 1,592,000
CBC 10 PM Calgary @ Edmonton 1,136,000

TUESDAY DECEMBER 13, 2011

Sportsnet Ontario Carolina @ Toronto 746,000

WEDNESDAY DECEMBER 14, 2011

TSN Boston @ Ottawa 519,000

THURSDAY DECEMBER 15, 2011

TSN Philadelphia @ Montreal 548,000

SATURDAY DECEMBER 17, 2011

CBC 7 PM Regional (Van@Tor, Ana@Wpg, NJ@Mtl) 2,382,000
CBC 10 PM Edmonton @ San Jose 797,000

 

Canada Ratings Watch

Here’s an update on Canadian NHL television ratings. I included a couple days from last week’s ratings watch to include RDS’s ratings and for comparison purposes. One interesting thing to note is that TSN2 nearly beat out TSN on Tuesday night. Clearly, two high profile teams along with Sidney Crosby helped buoy the ratings. Another factor is that a Calgary/Nashville matchup isn’t necessarily terrific for TV. These BBM ratings are sourced from the Remote Control Blog and BBM Canada.

SATURDAY NOVEMBER 26, 2011

RDS Pittsburgh/Montreal 913,000
CBC 7PM Regional (Pittsburgh/Montreal, Edmonton/Colorado, Winnipeg/Boston) 1,975,000
CBC 10 PM Vancouver/San Jose 1,115,000

SUNDAY NOVEMBER 27, 2011

Sportsnet Ontario Toronto/Anaheim 600,000

TUESDAY NOVEMBER 29, 2011

Sportsnet Pacific Columbus/Vancouver 472,000
TSN Nashville/Calgary 365,000
TSN2 Pittsburgh/NY Rangers 350,000

WEDNESDAY NOVEMBER 30, 2011

TSN Boston/Montreal 1,271,000
TSN Minnesota/Edmonton 561,000

SATURDAY DECEMBER 3, 2011

CBC 3:30 PM Montreal/Los Angeles 674,000
CBC 7 PM Regional (Toronto/Boston, Ottawa/Washington, New Jersey/Winnipeg) 2,093,000
CBC 10 PM Calgary/Edmonton 1,136,000

SUNDAY DECEMBER 4, 2011

Sportsnet Pacific Calgary/Vancouver 440,000

 

Canada Ratings Watch

Here’s an update on Canadian NHL television ratings. These BBM ratings are sourced from the Remote Control Blog and BBM Canada.

TUESDAY NOVEMBER 15, 2011

Sportsnet Ontario Toronto/Phoenix 739,000

WEDNESDAY NOVEMBER 16, 2011

TSN Carolina/Montreal 473,000
Sportsnet Pacific Chicago/Vancouver 336,000

SATURDAY NOVEMBER 19, 2011

CBC 3 PM Winnipeg/Philadelphia 632,000
CBC 7 PM Regional (Washington/Toronto, Montreal/NY Rangers) 2,079,000
CBC 10 PM Edmonton/Chicago 948,000
RDS Montreal/NY Rangers 782,000

MONDAY NOVEMBER 21, 2011

CBC NY Islanders/Pittsburgh 1,202,000

TUESDAY NOVEMBER 22, 2011

Sportsnet Ontario Toronto/Tampa 702,000

WEDNESDAY NOVEMBER 23, 2011

TSN Calgary/Detroit 499,000
Sportsnet Pacific Vancouver/Colorado 394,000

SATURDAY NOVEMBER 26, 2011

CBC 7PM Regional (Pittsburgh/Montreal, Edmonton/Colorado, Winnipeg/Boston) 1,975,000
CBC 10 PM Vancouver/San Jose 1,115,000

SUNDAY NOVEMBER 27, 2011

Sportsnet Ontario Toronto/Anaheim 600,000

Overall, a pretty solid couple of weeks for hockey in Canada. CBC held up well without the Maple Leafs this past Saturday. TSN is still struggling a little bit without the Leafs as the last three Wednesday broadcasts have failed to bring in over 500,000 viewers. This past Sunday’s Leafs game underperformed as it went up against the Grey Cup. Outside of that, the Leafs continue to draw very well.

 

2011-12 NHL on RDS Schedule

Here’s the 2011-12 NHL on RDS television schedule. More games should be added at another time.

Voici la LNH 2011-12 sur le calendrier de la télévision RDS. Plus de jeux devraient être ajoutés à un autre moment.

 

NOTES: NHL Meets Phineas and Ferb, Versus Name Change, Lalime Joins RDS

It’s the weekend and after a wild week of announcements, it’s a good time to slow down and catch up on some notes from the past week.

NHL EXCHANGE & DISNEY LICENSING DEAL

For those who don’t know, the NHL Exchange is the NHL’s major retail merchandising convention.  The 6th Annual show was held on July 20 and 21 at the Air Canada Centre in Toronto. At the trade show, NHL licensees, retailers and sales representatives get together for meetings, sales deals and previews of upcoming merchandising for the new season.  The NHL is on the heels of a record breaking year when it comes to merchandising and that leads to some peculiar licensing deals.  One bizarre one was announced this week with Disney.  From the press release:

The National Hockey League (NHL) and Disney Consumer Products have revealed plans to co-brand merchandise featuring characters from Disney Channel’s Emmy Award-winning animated series, Phineas and Ferb, in the 2011-12 NHL season. The NHL made the announcement today at the 2011 NHL Exchange licensed products and retail trade show inside the Air Canada Centre in Toronto.

The Disney and the NHL collection will include apparel, headwear, house and home products and collectibles featuring characters from Phineas and Ferb wearing NHL and team-branded merchandise. NHL and Disney licensees will deliver the new products to retail stores throughout North America in fall 2011, just in time for the new school year and the 2011-12 NHL season.

“The Phineas and Ferb brand evokes creativity, youthfulness and high energy, not unlike the NHL brand,” said Jim Haskins, Group Vice President, Consumer Product Licensing. “The NHL is thrilled to be working with such a premier Disney property as nearly one third of NHL fans are between the ages of six and 17, and 65 percent of those fans watch the Disney Channel.”

“Just like the game of hockey, Phineas and Ferb is successful because it appeals to a diverse demographic—kids and grown-ups, boys and girls,” said Stephen Teglas, vice president and general manager of Fashion & Home North America at Disney Consumer Products. “We look forward to bringing the humor of the series to NHL fans with a fun campaign at arenas and through clever products that showcase our two brands. It also seems like the kind of adventure that Phineas and Ferb would imagine.”

I never thought those two went together but good for the NHL! What’s next, Spongebob merchandise?  It’s certainly an interesting combination and hopefully we’ll see some NHL themed products in non-traditional places like the Disney Store.  Of course, Disney and the league have a long history with ESPN and the Anaheim franchise. Also, the league announced a renewal of it’s deal with Franklin Sports to produce street hockey gear.  For some more info on what the exchange is and what went on there, check out the links and the videos from The Hockey News and NHL.com below.

 

Northeast Division TV Season in Review

Our divisional television broadcast reviews continue. This time, I’ll be covering the Northeast Division. The Northeast is home to some of the most controversial broadcasters but it’s also the home to some of the most watched teams in the league.

 

NHL Draft Averages 1.7 Million Viewers In North America

The NHL Draft posted big gains for TSN, RDS and Versus.

To no one’s surprise, the NHL Draft posted massive gains in viewership across North America.  According to Puck The Media, Versus averaged 246,000 viewers for the 2011 Draft.  That’s a gain of 45,000 viewers from last year’s draft.  While Versus had a nice gain, TSN’s gains were much more pronounced.  TSN announced record ratings, peaking at 2.1 million viewers. They averaged 1.15 million viewers which was well over last year’s 745,000 viewers.  In addition, another 306,000 viewers were watching on TSN’s sister french language network, RDS.  When combining TSN’s peak viewership with the averages of RDS and Versus, you get an impressive total of 2,652,000 viewers. When combining the three networks’ averages, you end up with just over 1.7 million viewers.  While these are solid numbers when added together, they still can’t top the NBA Draft on ESPN.  This year’s NBA Draft set a new ESPN record, averaging over 3 million viewers.

Just to update this post, I am adding the NFL Draft ratings for comparisons sake.  The 2011 NFL Draft saw a ratings decline but still had a combined 7 million viewers between ESPN and The NFL Network in the US. The 2010 NFL Draft had 8.3 million viewers. I’m trying to get some MLB Draft ratings, but I have yet to attain any.